CASE STUDIES
DIGITAL CREATIVE CONCEPTS
Upon receipt of the visuals the customer decided to split the mailing into two markets and send 3 x full sized products to one sector and include a fourth product in another.
Additional text and logos were added to the inner lid to enhance the unboxing experience.
To accommodate an extra product a reconfiguration was required on the inner tray, allowing the outer carton to be generic and utilised across both mailings.
RESULTS
Our in-house expertise in delivering innovative and cost effective cardboard engineering solutions means we're able to match the outstanding flexibility of our equipment with real advice on how best to achieve the results our client was looking to achieve.
4 colour process printed sheets were mounted to greyboards and cut to shape on our advanced digital CAD cutting system. .jpg?width=550&height=389&name=41878%20-%20Bold%20%26%20Lenor%20Summer%20Edition%20Key%20Visual_(f).jpg)
Separate flat sheets were produced for: Outer Box, Inner Box and Internal Tray.
A soft touch lamination was applied to all surfaces elevating the softness of the outer carton.
A selection of clam shells, starfish, conch shells and periwinkles were affixed in a variety of sizes to the inner tray maximising the tactile experience.
INSTAGRAM INFLUENCERS
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